The Adventures of Pablo Ventilla


Hello everyone.  Just wanted to take a quick second and thank all of you for visiting my site.  It is a real honor to be able to tell you the tales of Pablo.  My company, Viva Pablo, has been in business for over 20 years and has become a global powerhouse.  It didn’t start that way of course.

I began my career in the importer/exporter field back in 1998.  I worked as a traveling salesman in San Antonio, TX.  I flew all over the world.  For a young man, this was a great adventure.  I remember riding Elephants in India on the way to a spice traders palace.  So exciting.  This is where I fell in love with spices…but more on that later.  I worked for this company for 5 solid years.  It was truly a great adventure.  But then I met Sandra and figured it was time to settle down.  We got married, bought a house in Norman, OK, and had a child.  I was the happiest person on earth.

While living in Norman, Oklahoma I bounced around from sales job to sales job and never really found anything I felt passionate about.  I would spend a lot of sleepless nights thinking about all the wonderful places in the world I was able to travel to.  Wouldn’t it be great if I found a way to combine my love for spices, travel, and my family all into one package.  I thought long and hard and decided to open up my own spice store in downtown Norman.  I was going to sell rare spices from all over the world.  I already knew a lot about the industry and had several contacts worldwide.  I was able to secure a business loan, and open up my shop.  I quickly filled the store with spices from all over the world and business was good.  Pablo’s Spices was the name of the store.  Simple but effective.

I worked my butt off at the spice shop in order to provide for my family.  The money was alright, but the time and effort I was putting in just didn’t seem to be worth it.  I needed something bigger, something “global”.  I wasn’t sure what I was going to do…at all.  I spent another few years banging it out at the spice shop.  And then I got the idea that would change my life forever.  You’ll have to stand by for the next post to see what that great idea was….sorry.

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